Creative tests
CNBC International
December 16, 2025
UBS The Craft Mindset
UBS
Recommended Platform
Snapchat
commercial
67.03
Attention score
Ad size:
9:16
Ad length:
85
seconds
Platforms:
Facebook, TikTok, Pinterest, Instagram, Snapchat
Platforms:
Facebook, TikTok, Pinterest, Instagram, Snapchat
Platforms:
YouTube, General Web
Market:
Global
Campaign objective:
Brand building & awareness (or other upper funnel objectives)
Open report ->
UBS The Craft Mindset
UBS
Recommended Platform
Snapchat
commercial
61.86
Attention score
Ad size:
9:16
Ad length:
71
seconds
Platforms:
Facebook, Pinterest, Instagram, Snapchat, TikTok
Platforms:
Facebook, Pinterest, Instagram, Snapchat, TikTok
Platforms:
YouTube, General Web
Market:
Global
Campaign objective:
Brand building & awareness (or other upper funnel objectives)
Open report ->
UBS The Craft Mindset
UBS
Recommended Platform
YouTube
pre-roll skippable
57.37
Attention score
Ad size:
16:9
Ad length:
30
seconds
Platforms:
YouTube, General Web
Platforms:
YouTube, General Web
Platforms:
YouTube, General Web
Market:
Global
Campaign objective:
Brand building & awareness (or other upper funnel objectives)
Open report ->
UBS The Craft Mindset
UBS
Recommended Platform
YouTube
pre-roll skippable
59
Attention score
Ad size:
16:9
Ad length:
29
seconds
Platforms:
YouTube, General Web
Platforms:
YouTube, General Web
Platforms:
YouTube, General Web
Market:
Global
Campaign objective:
Brand building & awareness (or other upper funnel objectives)
Open report ->